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The Value of a Rewards Program: Loyalty Redeemers Spend More

The Value of a Rewards Program: Loyalty Redeemers Spend More

By Primax How many cards are in your wallet? If you’re an average U.S. consumer, chances are you have around four to choose from at any given time, according to Experian, in plastic and/or electronic form. You can likely use any one of them just about anywhere you go....

Celebrating the Big Impact of Small Businesses

Celebrating the Big Impact of Small Businesses

By: Maria Verna, Strategic Product Manager According to the U.S. Chamber of Commerce, there are 33.2 million small businesses in the United States, with more than five million of those being new businesses that started in 2023. While these businesses may be small,...

Embracing the Future With the Rise of Digital Payments

Embracing the Future With the Rise of Digital Payments

By: Norm Patrick, Vice President, Advisors Plus Consulting The financial landscape is changing, and digital payments are leading the charge. As consumers increasingly seek out more convenient and technologically advanced solutions, traditional card transactions are...

How to Use APIs to Maximize Your Digital Banking

How to Use APIs to Maximize Your Digital Banking

By: Todd Akin, Manager, Product Integration Digital banking, whether it be via mobile phone, tablet or personal computer, is as now as ubiquitous as the automobile. The importance of online access to personal financial information became top of mind during the...

10 Ways to Maximize Your Marketing Strategies

10 Ways to Maximize Your Marketing Strategies

By: Jason Medick, VP, Marketing, Advisors Plus Consulting   As we continue into 2024, financial institutions have a myriad of opportunities to shape a successful year. In the dynamic landscape of the financial services industry, being strategic with your...

Five Banking Trends to Watch in 2024

Five Banking Trends to Watch in 2024

By: Chris Joy, Principal, Advisors Plus Consulting We live in interesting times in the financial world, with “disruption” being a key word that can be applied to the experiences of the last four years. Many factors affecting financial services, from technology to...

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