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Celebrating the Big Impact of Small Businesses

Celebrating the Big Impact of Small Businesses

By: Maria Verna, Strategic Product Manager According to the U.S. Chamber of Commerce, there are 33.2 million small businesses in the United States, with more than five million of those being new businesses that started in 2023. While these businesses may be small,...

Embracing the Future With the Rise of Digital Payments

Embracing the Future With the Rise of Digital Payments

By: Norm Patrick, Vice President, Advisors Plus Consulting The financial landscape is changing, and digital payments are leading the charge. As consumers increasingly seek out more convenient and technologically advanced solutions, traditional card transactions are...

How to Use APIs to Maximize Your Digital Banking

How to Use APIs to Maximize Your Digital Banking

By: Todd Akin, Manager, Product Integration Digital banking, whether it be via mobile phone, tablet or personal computer, is as now as ubiquitous as the automobile. The importance of online access to personal financial information became top of mind during the...

10 Ways to Maximize Your Marketing Strategies

10 Ways to Maximize Your Marketing Strategies

By: Jason Medick, VP, Marketing, Advisors Plus Consulting   As we continue into 2024, financial institutions have a myriad of opportunities to shape a successful year. In the dynamic landscape of the financial services industry, being strategic with your...

Five Banking Trends to Watch in 2024

Five Banking Trends to Watch in 2024

By: Chris Joy, Principal, Advisors Plus Consulting We live in interesting times in the financial world, with “disruption” being a key word that can be applied to the experiences of the last four years. Many factors affecting financial services, from technology to...

Insights From the 2023 Holiday Shopping Season

Insights From the 2023 Holiday Shopping Season

By: Kim Ploof, Managing Vice President As we reflect on the end of 2023, we see continued evidence of a soft economic landing. In our special edition Primax Payments Pulse, the 2023 Holiday Spending Report, we delve into year-over-year comparisons within financial...

Tapping into the Power of Digital Payment Solutions

Tapping into the Power of Digital Payment Solutions

By: Kim Ploof, Managing Vice President Over the last year, rising inflation rates and threats of a looming recession have pushed many consumers’ economic concerns to the forefront. With various factors in play, including the Fed’s hike in interest rates and...

Exploring Stability in Cryptocurrency Transactions

Exploring Stability in Cryptocurrency Transactions

By: Lou Grilli, Senior Innovation Strategist While cryptocurrency continues to make headlines, the recent focus has been on declining valuations rather than stunning surges. Bitcoin (BTC), the quintessential decentralized crypto, is still primarily viewed as a...

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