The 2023 Primax Payments Pulse study explores the factors that influence consumer behavior when it comes to the choice and usage of different payment methods, highlighting economic and generational differences. The third annual Primax Payments Pulse study leverages survey data from more than 1,750 financial institution customers across the U.S. to explore payment preferences and trends amidst continued economic uncertainty.
Mobile wallets continue to solidify their position as a prominent payment method.
Payment preference and usage patterns peak in disparity between the oldest and youngest generations.
A majority of consumers report concern about the economy and personal finances amid uncertain and shifting economic conditions.
The growing debit-credit gap reaches the widest divergence in preference over three years.
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%
4 in 10 use mobile at POS
%
of Gen Z like payment variety
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