LocationVue
Streamline and Grow with the Power of Data Mapping Discover new insights with geographic and demographic information
LocationVue, the newest solution in Primax 360Vue, allows users to successfully create and drive targeted marketing campaigns or meet your financial institution’s growth strategy goals. Easily visualize demographic information on a map in relation to your cardholders, branch and ATM locations.
LocationVue uses Natural Person data from LexisNexis – a recognized industry leader and a trusted data analytics provider. The demographic data is provided by ESRI, the global market leader in GIS software, location intelligence and mapping.
Hidden patterns, trends and relationships emerge when you visualize and analyze data on a map. This provides unique insights that empower real-time understanding and transform decision-making.
Find Out How You Can Streamline Your Growth With LocationVue
Connect with Our Knowledgeable Experts
Insights
Primax Payments Pulse: Spring Spending Report Shows Shift Toward Digital Payments
By: Kim Ploof, Managing Vice President The Primax Payments Pulse: Spring 2023 Spending Report revealed signs of slowing economic growth, including softened consumer purchasing and lower average...
Is Faster Payments Fast Enough for a Real-Time World?
By: Lou Grilli, Senior Innovation Strategist Consumers now more frequently expect payments to be instant – even when they are not. Tapping a card at the grocery store and walking out with a full...
Primax Payments Pulse: Part 3 – Payment Preferences by Generation
By: Kim Ploof, Managing Vice President Age is an important factor when it comes to preferences among bank customers, particularly during various life stages and events. Generations of consumers tend...