For community banks, small- and medium-sized businesses (SMBs) represent a potentially lucrative opportunity for growth. By expanding beyond consumer accounts, banks can reduce risk through diversification, while adding new revenue streams that support growth. In...
Consumer spending was resilient in the first quarter of 2026, even as inflation reaccelerated, gasoline prices surged and consumer sentiment fell sharply amid global instability. The spring edition of the Primax Seasonal Spending Report provides banks with a...
The environment for community banking is undergoing massive disruption. For one, the very definition of “primary financial institution” has evolved significantly. Traditionally, consumers defined their primary banking relationship as the one they have with the...
As Gen Z consumers (ages 18–28) effortlessly shift between physical and digital payment methods, their demand for flexibility is reshaping innovation across the payments ecosystem. Primax released its fifth annual Primax Payments Pulse research study, which gauged the...
Financial institutions are confronting a growing challenge in today’s uncertain economic environment — rising delinquencies and the need for effective, customer-centric collections strategies to respond to the increase. Collections has always been a delicate business...
By: Primax Today’s complex economic environment is defined by a balancing act between tradition and technology, confidence and caution. As consumers navigate the uncertainty, they are adopting a wide range of payment choices and preferences that deliver speed,...
“This makes me so uncomfortable …” Here’s a puzzle that every bank leader faces: How do we achieve and innovate in new ways that cross organizational boundaries — without facing massive resistance? The need to change is everywhere. To succeed in today's market,...
2026 promises to bring continued change, challenges and opportunities for financial institutions as they navigate their payment portfolios. Strategic consultants at Advisors Plus, a Primax company, have shared their perspectives on emerging trends and what financial...
Credit cards are a key driver of revenue, as well as a fundamental connection between financial institutions and their cardholders. As banks build and execute on strategies for growth, credit cards are a critical component. However, if your product suite is based on...
Financial service providers are zeroing in on Gen Z, seeking to understand how they spend, what they expect from their banking experience and how they prefer to engage. What earns their trust? What drives their loyalty? These insights are critical to designing a...
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