Insights

From digital solutions to fraud protection and data analytics, Primax’s subject matter experts cover the topics that matter to you and your customers the most. View our latest insights and resources.

Blog

Reimagining Checking for Gen Z

Reimagining Checking for Gen Z

Financial service providers are zeroing in on Gen Z, seeking to understand how they spend, what they expect from their banking experience and how they prefer to engage. What earns their trust? What drives their loyalty? These insights are critical to designing a smarter banking experience that truly resonates with the next generation. How Big Is the Gen Z Opportunity?  Gen Z represents a transformational growth opportunity for financial institutions. With nearly 75% of new demand deposit accounts (DDAs), traditionally called checking accounts, being opened by Gen Z consumers, this group is...

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AI 101

It’s in your phone, your desktop and your car. It helps your robot vacuum navigate the room and...

Primax Payments Pulse

White Papers

Peer-to-Peer (P2P) Payment App Fraud

Peer-to-Peer (P2P) Payment App Fraud

With consumers embracing Peer-to-Peer (P2P) payments more rapidly, banks will likely want to allow for P2P transactions to remain competitive. This white...