Client Success
Successfully Execute on Recommended Growth and Marketing Strategies Maximize Value for Your Customers
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Leverage our team of data scientists, Advisors Plus consultants and marketing experts through Primax’s training, consulting and marketing services.
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Training
Tap business growth potential that resides in your customer and card portfolio data by taking advantage of Primax’s powerful analytics tools through our training programs and Analytics Forum
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Campaign Marketing
Use Advisors Plus as an extension of your team to supplement internal marketing and branch sales efforts in a cost-effective way to maximize marketing results
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Campaign Marketing
Provides best-in-class scoring models that uncover key insights to guide precise and informed decisions
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Insights
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How to Leverage Journey Mapping to Improve the Cardholder Experience
By: Erika George, Product Designer, UX Product Research and Design Knowing where to start to improve your financial institution’s products or services can be difficult. Sometimes, the issues seem so...
The Importance of Fraud Text Alerts
By: David Ver Eecke, Fraud Product Strategy When it comes to fraud prevention, much focus is placed on the importance of rule strategies, as well as identifying and blocking fraud trends before they...
Collective Intelligence: Collaborating with Digital Workers
By: Jay Lauer, Senior Innovation Strategist In his 2004 book “The Future of Work,” Thomas Malone, renowned organizational theorist and founding director of the MIT Center for Collective...