Client Success
Successfully Execute on Recommended Growth and Marketing Strategies Maximize Value for Your Customers
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Leverage our team of data scientists, Advisors Plus consultants and marketing experts through Primax’s training, consulting and marketing services.
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Training
Tap business growth potential that resides in your customer and card portfolio data by taking advantage of Primax’s powerful analytics tools through our training programs and Analytics Forum
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Campaign Marketing
Use Advisors Plus as an extension of your team to supplement internal marketing and branch sales efforts in a cost-effective way to maximize marketing results
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Campaign Marketing
Provides best-in-class scoring models that uncover key insights to guide precise and informed decisions
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Insights
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Faster Payments Doesn’t Mean Real-Time Payments
By: Lou Grilli, Senior Innovation Strategist The term “faster payments” is popping up more frequently – not just in payments-specific trade publications, but in the mainstream media as well – as...
Expanding Rewards Options to Meet Customers’ Needs in Uncertain Times
?By: Annie Cox, Vice President, Loyalty Solutions As cardholder spending preferences have drastically changed during the COVID-19 pandemic, flexibility is more important than ever to ensure your...
Insights into Combating the Rising Tide of Card-Not-Present Fraud
By: David Ver Eecke, Sr. Fraud Product Manager It is no surprise that with consumers using digital payments more than ever before, card-not-present (CNP) fraud losses are starting to add up for...