Data Enrichment
Improve Your Data Quality to Enable Deeper Customer Insights Data Analytics throughout the Customer Lifecycle
The more you know about your customers, the more you can optimize and safeguard their experiences while making more informed account decisions. Get to know your customers better using Primax’s Data Enrichment solutions to improve your data quality and enable deeper customer insights.
Identity Intelligence Solutions
Cardholder interaction with financial institutions is changing like never before, as consumers use multiple channels and devices. Whether interacting in person or digitally, your customers expect immediate, convenient and safe access to their accounts. Primax’s Identity Intelligence Solutions enable your financial institution to focus on the customer experience, while combating fraud with a 360-degree view of identity risk at every point of the customer lifecycle.
Scoring Solutions
Cardholders’ scores are easily accessible for use in your credit granting and management decision activities. A portfolio review tool automates the credit bureau data gathering process, giving you the most up-to-date predictive scores available to make more informed account decisions.
Identity Resolution
Score Source
Sensitivity Scores
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Insights
A Winning Combination: Capitalizing on the Power of Data and Marketing Technologies
By: Sankul Seth, Vice President of ITS Enterprise Data Data is a key competitive driver of success for financial institutions. You may have heard the phrase “data is the new oil.” Whereas oil used...
Synthetic Identity Fraud Defined – Improving Risk Mitigation for Financial Institutions
By: Jack Lynch, Chief Risk Officer and President, The Loan Service Center Synthetic identity fraud is reported to be one of the fastest-growing types of financial crimes in the U.S., costing...
Integrating Data Insights and Analytics to Drive Consumer Insights and Growth
By: Tom Gandre, EVP, Chief Operating Officer Financial Institutions (FIs) are challenged more than ever with increased competition and changing market dynamics. To remain competitive and meet...