Data Enrichment
Improve Your Data Quality to Enable Deeper Customer Insights Data Analytics throughout the Customer Lifecycle
The more you know about your customers, the more you can optimize and safeguard their experiences while making more informed account decisions. Get to know your customers better using Primax’s Data Enrichment solutions to improve your data quality and enable deeper customer insights.
Identity Intelligence Solutions
Cardholder interaction with financial institutions is changing like never before, as consumers use multiple channels and devices. Whether interacting in person or digitally, your customers expect immediate, convenient and safe access to their accounts. Primax’s Identity Intelligence Solutions enable your financial institution to focus on the customer experience, while combating fraud with a 360-degree view of identity risk at every point of the customer lifecycle.
Scoring Solutions
Cardholders’ scores are easily accessible for use in your credit granting and management decision activities. A portfolio review tool automates the credit bureau data gathering process, giving you the most up-to-date predictive scores available to make more informed account decisions.
Identity Resolution
Score Source
Sensitivity Scores
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Insights
Zero Trust: A Model for Multi-layered Cybersecurity
By: Gene Fredriksen, Security Strategy Consultant I’m sure you have moved to a new town or started a new job at one time or another. At first, you might not have trusted everyone with open arms....
Understanding Marketing Delivery Channels to Provide the Optimal Cardholder Experience
By: Kenna Smith, VP, Advisors Plus Marketing Operations Times are changing quickly in B2C marketing for the financial industry. New approaches and terms are surfacing on a regular basis. Over the...
Defining Open Banking and How It Will Affect Financial Institutions
Vladimir Jovanovic, Manager, Innovation Currently, there are many different definitions of open banking in our industry. Depending on the motivations of the reviewer, it can be defined as “an...